Web Design | Graphic Design | Marketing | 3d | AI | Web App | Mobile App

Logo design care diferențiază și rezistă în timp

Semn memorabil. sistem scalabil. livrabile tehnice complete pentru print și digital

Semn distinct Vector master Scalabil pe toate mediile Kit livrabile complet

Strategic. clar. aplicabil oriunde

Îmbinăm cercetarea pieței cu direcții creative care se traduc în semne memorabile. lizibile și ușor de aplicat

Livrăm un sistem complet. nu doar un desen — reguli. variante. spațiu de siguranță. minime și utilizări corecte

Recunoaștere rapidăForme simple. contraste puternice
Scalare fără pierderiVector + grid de construcție
CompatibilitatePrint. web. mobile. merch
Handover completKit export + ghid

Ce livrăm

  • 3–4 direcții de logo. alb negru întâi. apoi culoare
  • Variante: orizontal. vertical. icon only. invers
  • Definire spațiu de siguranță și mărimi minime
  • Reguli de utilizare corectă și exemple de evitare
  • Paletă cromatică. versiuni CMYK. RGB și Pantone
  • Favicons. app icon. avatar social
  • Export kit: AI. EPS. PDF. SVG. PNG @1x/@2x

Principii & bune practici

Simplicitate Contrast & lizibilitate Grid & proporții Versatilitate cromatică Test pe micro și macro Aplicare reală

Procesul nostru

1
Discovery: obiective. public. competitori. ton
2
Explorare alb negru. forme și compoziții
3
Selectare direcție. definire cromatică
4
Variante. grid. spațiu sigur. minime
5
Kit final + ghid. suport implementare

Hai să proiectăm un logo memorabil

Spune ne despre afacerea ta și preferințe. Îți propunem direcții clare și un sistem scalabil

Cere ofertă

Colors and meaning

Choose one primary and up to two secondary colors Test contrast on light and dark and for color blind users

Violetcreativity premium tech
Redenergy action urgency
Greentrust nature growth
Bluestability technology services
Yellowoptimism attention friendly
Neutralselegance contrast balance
WCAG AA contrast Maximum three base colors Color blind tests

Shapes and meaning

Circle or Oval

unity community flow

Square or Rectangle

stability logic structure

Triangle or Arrow

direction progress energy

Line or Rhythm

speed connection scale

Rounded corners

friendly accessible modern

Sharp corners

precision high tech strength

Typography in logos

  • Wordmarks use custom or tuned fonts with fine kerning
  • Avoid micro details as they fail at small sizes
  • Provide light and dark versions for contrast
  • Define minimum sizes and clear space

Construction and scalability

  • Vector master in SVG or AI with RGB CMYK Pantone exports
  • Complete set horizontal stacked symbol monochrome
  • Icons favicon 32x32 app 1024x1024 social 1x1
  • Test on print screen merchandise dark and light UI

Accessibility

  • AA contrast where the logo commonly appears
  • Alternate outline or solid versions for different UI modes
  • Do not rely only on color to convey meaning

SEO friendly logo

  • Use SVG for crisp rendering and fast load
  • Add a descriptive alt for example Cobalt Graphics logo
  • Clean file name brand logo svg
  • Include Organization schema with the logo URL
<img src="/assets/brand-logo.svg" alt="Cobalt Graphics logo" width="180" height="48" loading="eager">
<script type="application/ld+json">{
  "@context":"https://schema.org",
  "@type":"Organization",
  "url":"https://cobaltgraphics.eu",
  "name":"Cobalt Graphics",
  "logo":"https://cobaltgraphics.eu/assets/brand-logo.svg"
}</script>

Why a good logo matters

It is the first visual touchpoint It shapes perception and lowers communication cost A correct logo system reduces production errors speeds design and improves online performance

Memorability and recognition Multi platform consistency SEO and UX performance

Logo design frequently asked questions

How many logo directions do you present

We usually present three or four strategic directions in black and white first so we evaluate form contrast and legibility without color influence After selection we add color and refine

How long does the project take

Discovery and research take two to four days Exploration and concept rounds take one to two weeks Finalization and handover take three to five days Timing depends on feedback speed and scope

What deliverables do we receive

Vector master in AI and SVG print ready PDF color versions for CMYK RGB and Pantone logo variants horizontal stacked symbol mono clear space and minimum sizes favicon and app icon plus a concise usage guide

How many revisions are included

We include two refinement rounds after the winning direction Additional iterations are possible on a clear hourly or per round estimate

Who owns the copyright

After full payment the client receives exclusive usage rights to the approved logo concept including source files We can assist with trademark clearance and registration through partners if needed

Can you match brand color in print

Yes we specify Pantone spot or build accurate CMYK mixes We also provide RGB and Hex for digital We recommend test prints for materials and finishes that can shift perceived color

What about logo animation

We can supply a simple reveal for social intros and website headers as a separate add on in MP4 WebM and Lottie JSON along with export guidelines

Will the logo be SEO friendly

We deliver SVG for crisp rendering small file size and fast load We recommend descriptive alt text and an Organization schema entry that references the logo URL These help crawlers understand the brand asset

Tip add the logo to Organization schema
Is this a refresh or a full rebrand

A refresh keeps recognition and solves issues such as contrast or spacing A full rebrand changes name voice visuals and system We can advise which path fits your goals and risk tolerance

Do you provide brand guidelines

Yes we include a concise guide with correct and incorrect usage spacing color specs file naming and export rules Extended brand books are available on request